A team code-named "Taikoons" from John Swire & Sons emerged as the Champion of the Hong Kong Management Game today (5 August) by outperforming six other finalist teams.

The Management Game is a simulation exercise making use of the computer program SIMBUSI to simulate a competitive business environment.

In the Hong Kong Final, each of the seven teams became a company managing a company which sells puffy toys in different markets: an export market, an outlet in an amusement park and its own stores. Their business objective was to outperform all other competitors and return the highest profit.

"You have to think about allocating your limited resources to your best advantage, remembering that you are competing against other companies, not the computer," Mr Russell Morris, Software Designer and Developer of this SIMBUSI simulation software.

"A Simulation gives participants the chance to learn and practise management skills at a very high level whilst requiring few qualifications other than common sense and teamwork," Morris adds. Morris has led a number of successful programmes in Europe, Australia, America and Asia for a wide range of companies.

At the end of the six periods, "Taikoons" from John Swire & Sons reaped a total of $14.45 million profit and won the honour of Hong Kong champion. The team named "CUHK" from The Chinese University of Hong Kong became the first runner-up, and the team named "Destiny" from Department of Industrial & Manufacturing Systems Engineering of the University of Hong Kong came third.

The champion team was awarded a cash prize of HK$25,000 donated by CLP Power Hong Kong Ltd, four airtickets to Singapore sponsored by Cathay Pacific Airways Ltd and the SCMP Morning Post Perpetual Trophy sponsored by the South China Morning Post.

The first runner-up, led by Mr Derek Yung, received a cash prize of HK$10,000. The second runner-up, led by Mr Haeley Leung, was awarded a cash prize of HK$5,000. All cash prizes were donated by CLP Power Hong Kong Ltd.

The Prize Presentation Ceremony was held immediately after the competition. The following guests attended and presented the prizes and souvenirs at the Ceremony. They included:

• Ms Abbie Hui, Corporate Communication Manager (Public Relations), Cathay Pacific Airways Ltd;


• Mr Chan Hin Sang, Group Human Resources Manager (Employee Relations and Communications), CLP Holdings Ltd;


• Dr T F Lau, Deputy Director, The Hong Kong Management Association; and


• Ms Nancy Valiente, Managing Director, South China Morning Post Publishers Ltd.