2022 Campaign Awards
Campaign Award Winners
Now TV Gold Award
"csl x MIRROR 5G Campaign"CSL Mobile Limited
Silver Award
"McDonald's App 1st Anniversary - Celebrating the Super Fans"McDonald's Hong Kong
Bronze Award
"McDonald's x MIRROR - 麥炸雞"McDonald's Hong Kong
Excellence Awards
"送嘢就嗌Lalamove，一Call萬應！"Lalamove
"The Tuen Ma Line Opening"
MTR Corporation
"HSBC Premier #ThisIsMyFamily Campaign"
HSBC
Merit Awards
"HSBC EveryMile Credit Card Launch"HSBC
"HSBC One - Say Goodbye to Wealth A0 Millennials Campaign"
HSBC
"Hong Kong's Laisee"
PayMe from HSBC
"VIRTUAL BEN - WE KNOW, WHAT YOU "KONG""
WeLab Limited
 |
Chow Tai Fook Excellence in Use of Data |
"McDonald's x Google - Media Targeting Through Machine Learning"
McDonald's Hong Kong
 |
Citibank Excellence in Innovation |
"csl x MIRROR 5G Campaign"
CSL Mobile Limited
 |
Manulife Excellence in Social Media Marketing |
"livi PayLater"
livi bank
"McDonald's x MIRROR - 麥炸雞"
McDonald's Hong Kong
"The FANtastic EURO 2020"
Now TV
 |
McDonald's Hong Kong Excellence in Branding |
"csl x MIRROR 5G Campaign"
CSL Mobile Limited
"HSBC One - Say Goodbye to Wealth A0 Millennials Campaign"
HSBC
"The Tuen Ma Line Opening"
MTR Corporation
 |
Pizza Hut Hong Kong Excellence in Small Budget Marketing |
"CLP Energy Efficiency & Conservation (EE&C) Online Video"
CLP Power Hong Kong Limited
 |
Tai Hing Group Excellence in Marketing Collaboration |
"Central Market: Revitalisation Project"
Chinachem Group
"Sino Malls Consumption Voucher Scheme Promotions"
Sino Group
"Sino Malls Disney Winter Celebration"
Sino Group, Lee Tung Avenue Management Company Ltd
Excellence in Agility and Crisis Management
"Stay Strong, Stay Safe"McDonald's Hong Kong
Excellence in Content Marketing
"The Tuen Ma Line Opening"MTR Corporation
Excellence in Customer Engagement and Experience
"csl x MIRROR 5G Campaign"CSL Mobile Limited
"MTR Mobile 2.0"
MTR Corporation
"Hong Kong's Laisee"
PayMe from HSBC
Excellence in Customer Insights
"HSBC EveryMile Credit Card Launch"HSBC
"SmarTone Home 5G Broadband - The New 5G Private Broadband Era"
SmarTone Mobile Communications Limited
"McDonald's App 1st Anniversary - Celebrating the Super Fans"
McDonald's Hong Kong
Excellence in Innovative Use of Technology
"csl x MIRROR 5G Campaign"csl x MIRROR 5G Campaign
"Hong Kong's Laisee"
PayMe from HSBC
"McDonald's x Google - Media Targeting Through Machine Learning"
McDonald's Hong Kong
Excellence in Online and Offline Integration
"送嘢就嗌Lalamove，一Call萬應！"Lalamove
"McDonald's App 1st Anniversary - Celebrating the Super Fans"
McDonald's Hong Kong
"Hong Kong's Wallet"
PayMe from HSBC
Excellence in Social Good
"With Ping Pong, Achieve More and Beyond"Hang Seng Bank
"One Heart, Fight the Virus"
Hong Kong Community Anti-Coronavirus Link x CLP Power Hong Kong Limited
"Hong Kong Neighbourhood: West Kowloon"
Hong Kong Tourism Board
Excellence in TV Commercial
"csl x MIRROR 5G Campaign"CSL Mobile Limited
"HSBC Premier #ThisIsMyFamily Campaign"
HSBC
"McDonald's x MIRROR - 麥炸雞"
McDonald's Hong Kong
Excellence in Video Marketing
"McDonald's App 1st Anniversary - Celebrating the Super Fans"McDonald's Hong Kong
"VIRTUAL BEN - WE KNOW, WHAT YOU "KONG""
WeLab Limited
Agencies of the Year
CruiSo Digital Solutions LimitedDDB Group Hong Kong
Gusto Collective
OMD Hong Kong
Uth Creative Group Limited
Wunderman Thompson Hong Kong
Marketers' Favourite Marketing Campaign
"csl x MIRROR 5G Campaign"CSL Mobile Limited
* The order of presentation of the campaigns receiving the same award is based on the alphabetical order of the company name.