2018 Campaign Awards

Campaign Award Winners

Gold Award
“Probably the Best Beer Marketing Revolution”
Carlsberg Hong Kong Limited

Silver Award
“It’s a Bank in My Hand”
Citibank (Hong Kong) Limited

Bronze Award
“Small Space Big Universe”
CASH Retail Management Group Limited

Excellence Awards*
“Chow Tai Fook T MARK ‘To Tell the Truth’”
Chow Tai Fook Jewellery Co Ltd

“Love of a Lifetime”
Chow Tai Fook Jewellery Co Ltd

“The One Card That Has It All”
The Hongkong and Shanghai Banking Corporation Limited

Merit Awards*
“McCafé ‘It’s What’s Inside That Counts’”
McDonald’s Hong Kong

“Ocean Pride Development”
CK Asset Holdings Limited

“Striding On”
The Hong Kong Jockey Club

“Watsons Water ‘Drops of Fun’ Rewards”
Watsons Water

Chow Tai Fook Digital Marketing Practice Champion
“Chow Tai Fook T MARK ‘To Tell the Truth’”
Chow Tai Fook Jewellery Co Ltd

Citibank (Hong Kong) Limited Citations for Innovation*
“Chow Tai Fook T MARK ‘To Tell the Truth’”
Chow Tai Fook Jewellery Co Ltd

“It’s a Bank in My Hand”
Citibank (Hong Kong) Limited

Manulife (International) Limited Citations for Innovative Social Media Marketing*
“Full Moon And The Fire Dragon & Vampires Gathering Under The Moon”
Lee Tung Avenue Management Company Limited

“Watsons Water ‘Drops of Fun’ Rewards”
Watsons Water

Maxim’s Group Citations for Outstanding TV Campaign*
“Small Space Big Universe”
CASH Retail Management Group Limited

“It’s a Bank in My Hand”
Citibank (Hong Kong) Limited

Tai Hing Catering Group Citations for Outstanding Small Budget Campaign*
“Expect the Unexpected. digiFilm Camera by YASHICA”
100 Enterprises International Group Co Ltd

“McCafé ‘It’s What’s Inside That Counts’”
McDonald’s Hong Kong

Citation for Excellence in Mainland Marketing
“‘CONTENT IS KING’: RETHINKING THE WAY WE RUN WECHAT IN CHINA”
Cushman & Wakefield

Best Marketing Partner Award
OMD Hong Kong
Uth Creative Group Limited

Best Presentation Award
Ms Winnie Leung & Mr Jason Chan
The Hongkong and Shanghai Banking Corporation Limited

 

* The order of presentation of the campaigns receiving the same award is based on the alphabetical order of the company name.